Your appointment

An hour and a half, and a dress you did not see coming.

Most brides arrive with a photo. Most leave with something else. That is not a failure of the photo; it is what happens when you put real gowns on a real you, with someone beside you who has watched thousands of brides find the one.

01

Before you arrive

Book a time, tell us a little about your day, and bring the people whose opinion you trust. Wear something easy to change out of, and bring shoes close to the height you will wear. Save the photos you love, and keep an open mind about them. Children are welcome too.

02

When you walk in

Your stylist meets you at the door and the hour and a half is yours. The look books first, then a slow walk along the racks: over a thousand designer gowns from ten labels, in one of the widest size ranges in Sydney, so what you try on is the real dress in a size that fits.

Bride and groom in the Sweethearts lounge
03

Trying on

You choose a few. Your stylist chooses a few you would never have picked. Then you try them all, and that is where the day turns: the neckline you thought you hated, the fabric you had never heard of, the silhouette that makes the room go quiet. In our experience, two in three brides leave with a style they had not planned to try.

Bride at the boutique window
04

Finding the one

There is no clock on the mirror. If it is the one, we will tell you how it will be made and when it will arrive. If it is not, we will tell you that too, and help you work out what comes next. Nobody is sold a dress at Sweethearts; brides choose them.

05

After you say yes

The gown is ordered in your size, and when it arrives our own seamstress fits it to you here in the boutique: hem, bust, straps, bustle, every detail, over as many fittings as it takes. Veils and accessories are matched in the same room, by the same people, so the whole look is right before you walk out with it.

Couple walking outside the boutique

Why here

Thirty-seven years of brides. Stylists who know which cut suits which shape before you have changed. Alterations in-house rather than posted to a stranger. And a family who still own the shop and still stand on the floor. It is one of the biggest decisions of the most important day of your life, and there is no better place to make it.

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